Lithuania

Learn all about the mobile payment market in Lithuania.

The below-shown information about market share and demographics is approximate.

Mobile Payment Billing Types

  • SMS MT billing
  • Premium voice/IVR

Service Types Allowed

  • Subscription/ABO, One-time billing
  • PayPerCall, PayPerMinute

Mobile Operator Market Share

  • Telia
    28 %
  • Bite
    31 %
  • Tele2
    46 %

Value Added Services Market Share

  • Telia
    25 %
  • Bite
    22 %
  • Tele2
    54 %

Excluding virtual MNOs*

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Country Demographic Facts

  • Population : 2 890 664
  • Language(s) : Lithuanian
  • Currency : Euro (EUR)
  • VAT rate : 21.00%
  • GDP per capita: 27 977 USD
  • Mobile subscribers: 2,92 million
  • Mobile penetration: 150%
  • Smartphone penetration: 97%

Mobile Payment Service Specifics

  • Web initiated with MO confirmation services available
  • Bite supports PIN confirmation services
  • Recommended price for subscription based services is 2.90EUR
  • Recommended price for onetime payment services is 7.00EUR

Authorities

BEREC
Body of European Regulators for Electronic Communications
Communications Regulation Service
Communications Regulatory Authority of the Republic of Lithuania
State Data Protection Inspectorate
Lituanian State Data Protection Inspectorate
State Consumer Rights Protection Authority Lithuania
Lithuanian government body for protection of consumer rights

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