Hungary

Learn all about the mobile payment market in Hungary.

The below-shown information about market share and demographics is approximate.

Mobile Payment Billing Types

MT Billing
DCB
Premium voice/IVR

Service Types Allowed

Subscription/ABO, Subscription/ABO
Subscription/ABO, One-time billing
PayPerCall, PayPerMinute

Mobile Operator Market Share

Magyar Telekom

44 %
Vodafone

28 %
Telenor

27 %

Value Added Services Market Share

Magyar Telekom

47 %
Telenor

22 %
Vodafone

31 %

Excluding virtual MNOs*

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Country Demographic Facts

Population : 9,7 million
Language(s): Hungarian
Currency : Hungarian forint
VAT rate : 27.00%

GDP per capita: 16,731 $
Mobile subscribers: 10,3 million
Mobile penetration: 115.00%
Smartphone penetration: 74.00%

Mobile Payment Service Specifics

Adult survices allowed (age check needed)
Quiz services are supported

All tariffs available up to 15.000 HUF
Hungarian language is mandatory

Authorities

National Media and Infocomunnications Authority

Hungarian regulator

Hungarian Competition Authority

Handles consumer protection

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